Strategy Innovation Is About Creating A Preferred Future!
At the highest level, there are two and only two accountabilities of senior leadership:
1. Sustaining the Fortress – Orchestrating near term operational excellence and results in a way that the organization meets or exceeds quarterly goals.
2. Creating the Future – Providing the clear and loud mandate for innovative growth for the long term and equipping the organization with a methodology for identifying and monetizing new opportunities.
Senior leadership must do both!
The skill sets are different.
“Strategy Innovation is a bold leap into a new future. It is a rallying cry for growth, a clarion call to lead others into the future, to achieve new levels of performance and success.”